Actor-network Theory And Is Research Current Status And Future Prospects Pdf

File Name: actor-network theory and is research current status and future prospects .zip
Size: 28139Kb
Published: 29.03.2021

There is an increase in the use of the Actor-Network Theory ANT in various fields of social sciences and most recently in marketing and consumption research. In marketing discipline, however, this approach has been incorporated more widely in international studies. This article argues for the applicability of ANT to the field of research consumption in Brazil. ANTs main contribution relates to its unique perspective in analyzing human-things relationships, interactions and trajectories.

Actor-Network Theory and IS Research: Current Status and Future Prospects

There is an increase in the use of the Actor-Network Theory ANT in various fields of social sciences and most recently in marketing and consumption research. In marketing discipline, however, this approach has been incorporated more widely in international studies.

This article argues for the applicability of ANT to the field of research consumption in Brazil. ANTs main contribution relates to its unique perspective in analyzing human-things relationships, interactions and trajectories. This article, therefore, aims to explore the existent themes and contributions, the methods of application, criticisms and comparisons with other ontology approaches facing the social and actors involved.

Finally, the study discusses possibilities raised by ANT for future research, showing how its resources can rejuvenate marketing research with focus on the collective and worldly learning that exceeds cognitive, economic and cultural connections, and emphasizes socio-material aspects present in the consumer realm. Using thorough investigation of actors and their direct connections, ANT reveals findings about what is unique, but also universal in studies developed by Brazilian researchers.

In the field of marketing, however, ANT approach still remains limited in focus and references thereto are primarily from international studies.

Thus, this study briefly presents the fundamental assumptions of this complex theory, its vocabularies and methods. Both of the aforementioned approaches avoid the traditional hierarchies that privilege human agency, in favor of paying special attention to things.

Understanding the contributions of ANT to consumption studies requires, first, differentiating the ways of conceiving the relationship between subjects and objects within the field of consumer behavior, from the phenomenological and material cultural perspectives. The aim is to understand how this relationship helps to define and is useful for, projects developed by the subjects.

With ANT, things are more than merely tools, background or stages on which human social actors play their main roles. In his essays on symmetrical anthropology, Latour proposes a perspective that advocates the same status and attention to human and non-human actors. Humans are not victims of the process, nor are they autonomous protagonists in action.

ANT proponents also presuppose a break with the subject-object dualities. Latour rejects the very concept of actor as substance, that is something that preexists, is finished and endures. The system created by and with the things form the people, and the circulation of things creates society and the culture that surrounds it.

Non-human objects do things, just like human actors do, and they produce effects in silence Butler, , but nonetheless playing roles and helping to trace social connections. Having briefly presented the fundamental differences in ANT in relation to the main approaches in the field of consumption in order to analyze subject-object relations, the following section presents the conceptual bases of this theory, and discusses its implications for marketing studies.

To do this, recent applications of ANT in this field are analyzed, exploring the themes and methods adopted. The third section discusses the criticisms of ANT in this context, and in the conclusion the main contributions of ANT theory to the field of consumption are highlighted. Latour , Callon , and Law reflected on ANT to reassert the capacity to elaborate new visions on the constitution of social relations, thereby discovering what the collective existence or society , has become.

Latour describes three distinct moments in scientific development. Based on this reflection that reconnects the social relations in the forms of apprehension of nature, Latour , presents a third element, suggesting the principle of generalized symmetry.

This principle implies: 1 to eliminate projecting epistemological assumptions to create explanations prior to the field work itself; 2 to give attention to both human and non-human production; and, finally, 3 the researcher must be positioned at an intermediate point between the traditional and the new, without using, for example, previously embraced notions, such as culture, as an element when articulating the explanation about the different collectives.

The principle of symmetry, however, should not be confused with the effort to make differences homogeneous or consensual. On the contrary, for Latour , equal attention must be given to human and non-human aspects, in the absence of imposing overlaps on one side over the other.

For Tonelli , p. In other words, the actor whether human or non-human is the network. The actor only acquires an identity, expressive meaning, and materiality in this context. The reality, therefore, needs to be explained by articulating this entanglement, without isolationism that only emphasizes one or the other.

Latour works the intuitions of social sciences not by means of an inventory of answers, but rather using a list of five sources of uncertainties, which include questions about the traditional sociology:. Risk reports - type of studies carried out under the label of social sciences, containing the very act of writing reports.

As with the laboratory of the social scientist, this task requires accuracy and writing skills to objectively describe the connections in the phenomenon under investigation. Box 1 below summarizes the five uncertainties proposed by Latour Source: Elaborated by the authors. Thus, a fixed list of groups is lost, the social validity is in the groupings that can be made and remade by the actors. Additionally, connections and boundaries are emphasized through comparison with other competing links.

Latour uses the concept of infralanguage , and insists on the importance of giving voice to the actors with their own vocabulary, avoiding the risk of silencing them from the pre-elaborations of the researcher. They may be simple, but at the same time, complex in terms of the number of directions in which they can modify reports attributed to their role.

Intermediaries keep social associations invisible and they become named after receiving a social meaning attributed and built by the researcher.

Latour , for example, brings details of fashion, such as silk sheen, rather than nylon sheen. However, if they are mediators, one can easily detect their innumerable material nuances, such as softness, color, brilliance, and others, causing this social difference not to exist LATOUR, Latour also problematizes the understanding of conventional sociology for action. This is neither something transparent nor conscious, but involved in connections which should be unraveled and described by the researcher.

It is not the context that pushes the occurrence of the action, and it is not achieved by the individual alone. Action, according to Latour , should be seen as a knot comprised of sets of functions to be understood. The researcher should not attempt to answer or resolve questions that arise from the action, nor use dualities. The supposed objective reality of the world is nothing more than a production of networks.

It does not mean there are no divisions, but that they are effects or outcomes rather than something a priori established. For Latour , the network is not about a thing or something concrete, but about a revealing concept that allows for an understanding of the action. Translation processes refer to the movements within the network, distributed among a multitude of participants, which are indispensable for any action to occur.

In these movements which originate from various interests and possibilities, the actors change, creating delimitations and negotiating ac tion avenues or boundaries to achieving mastery such as knowledge or competence, within the process of building connections.

Therefore, translation processes are never neutral or without consequences. They leave traces and transform the actors through the interactions. According to Tonelli , translation processes produce the connection of elements that fabricate reality. Each participant element brings characteristics and repertoires, but it is in the joint action within the network that specific potentials are created in the reality arising from the interaction of these multiple actors.

In this sense, the concept of translation helps us to understand that, for Latour , actors are not substances, such as preexisting or delimited entities, but events that cannot be separated from the relations established in the network. According to Latour , the sociological description of these encounters should prevail over filters, theories, and previous interpretations.

To fully appreciate the richness of translations, the researcher should cultivate questions and put the conventional means of apprehending reality in suspension, which often results in greater attention to human agency as an isolated condition.

Such a text should deal with mediating actors and their ability to interfere in the actions of other actors, as well as in their connections and translations.

Latour proposes a checklist of sorts to map controversies or different positions for relating or interpreting the action through a competition of actors, namely: a the action must always be reported as an accomplishment; b one must use the term actant , which creates a multiplicity of ways of inducing actors to do things for the same actions.

According to Law and Mol , p. This perspective brings ANT closer to a fable process. The influence of ANT in consumer behavior studies is manifest in a variety of ways. They range from the adoption of some of its concepts in an isolated way, such as the notion of the object-agency, to a more dense and articulated incorporation of vocabulary and theoretical foundations of ANT. Thus, studies that use isolated quotations, without actually adopting ANT as a theoretical reference to organize the observation of the phenomenon are not included.

This literature review was not intended to be exhaustive. However, it has focused on major international journals on consumption studies over the past 10 years, such as the Journal of Consumer Research ; Marketing Theory, Consumption, Markets and Culture, and the Journal of Consumer Behaviour.

The articles discussed below represent, therefore, relevant studies using this theory. They evidence the growth potential of the discussion of ANT in the field of consumption. This contextual backdrop contributes to broadening insertion of this theory, and debates raised in studies carried out in Brazil.

The idea is how shopping carts happen to diffract consumer calculation into postponed calculation, equipped qualculation and collective calqulation. The consumer may or may not consider a shopping list, but they may reflect on the family budget, and make judgments about the performance of products in the perception of the collective majority, observing what there is in shopping carts and what to look at on the shelves.

Thus, a pun is made with the words calculation and qualculation to show the differences between a mere price calculation and a wider judgment of the buying process, which includes, among other things: volume of the cart, interaction with the shelves and with other consumers in the supermarket. The choices are not only thought about, but formed by the invisible vibrations existing in the exchanges of people and things in the consumption environment, as well as in the political sphere.

In another study, Cochoy proposes a reflection on the paradox of theories of co-creation through ANT, looking at the empirical case of the use of two-dimensional barcodes. The consumer is active at the physical level, but passive at the cognitive and political levels, never realizing that their activity becomes a passive execution of scripts and delegated tasks.

Hansson focuses on investigating consumer performance with mobile objects in urban and everyday situations, based on the assumptions of ANT that humans and non-humans form hybrids. The study investigates parents with small children in purchasing processes. Thus, for example, it examines convenience experiences such as carrying the baby close in a baby carrier and having their hands free and how this configuration impacts parents dealing with children while they are shopping.

The perspective of ANT in this study allows observation of the exchange of competences between humans and things in the tendencies of portability and mobility, with special attention to the involvement of movement with products.

Epp and Price adopt the perspective proposed by Latour to show consumption as a network phenomenon, based on the context of small collectives, i. The study demonstrates how shared objects were exchanged, consumed, characterized, and how their flows were interrupted by some inactivity, capable of being re-organized and eventually maintained or not in that network.

From the table-moving processes, they analyze the transformation of the network and, to what extent, objects can be substituted even when indexed or iconic associations persist.

The authors use the object-agency perspective to explain this finding and approach inheritance objects not only with their symbolic links, but also as objects with material dimensions, their spaces, histories, and functions within the network. The authors investigate how the consumer solves tensions within relationships with objects, such as the relations between the past and the present, when tradition and modernity are simultaneously desirable, opening space for the transformation of these types of objects heretofore regarded as unchangeable, such that their authenticity is not put at risk.

The study describes the equipment as an ambiguous actor in the cultural environment of urban farming as a means of challenging the large corporations of the food industry.

The chicken coop thus becomes an ambivalent node through which anti-consumption and resistance behaviors are configured. The contributions of Bettany and Kerrane reinforce that anti-consumption and consumer resistance literature reflect a field with apparent inconsistency and dissonances of its own anti-consumer behavior.

Giesler , for example, researched the process of legitimizing the Botox brand from the interactions and disputes of various actors, such as brand managers, consumers and activists opposed to the product. Martin and Shouten focused on the phenomenon of the mini moto supercross race MMSX to understand the creation of new markets. Aligned with Caliskan and Callon , the authors understand markets as sociotechnical arrangements or assemblages that organize the design, production and circulation of goods instead of understanding them as co-creations, interconnected with supply chains, producers and customers.

Researching human, non-human, and hybrid actors, Martin and Shouten identified the conditions under which consumers align with existing market logic and co-create new relationships rather than passively adopting industry offerings, as in the traditional view of market formation.

Box 2 synthesizes and highlights the main concepts of ANT and its use by consumption studies. ANT, as well as other object-oriented ontologies, instigates researchers to develop new methodological tools for conducting social research.

Fox and Alldred , p. Thus, for instance, an interview with an informant should not mean or infer obtaining a subjective representation, but rather as being evidence of how respondents are located in these social aggregates.

Actor-Network Theory and IS Research: Current Status and Future Prospects

A human resources project implementation. Cox b and Ricardo Flores Zambada c. Two main objectives are aimed at this paper. We provide a number of statements that capture how ANT was useful in our study and suggest some issues that shaped the PI. In terms of analysis our research rests on the principles of interpretive studies by Klein and Myers Organizations are continuously involved in developing and implementing new projects Schultz et al. To some extent, these tensions emerge because while organizations need to face change to meet new organizational demands, at the same time they typically have to maintain operational continuity Huy,

DOI : Bellamy and C. Taylor , Governing in the Information Age , Callon and F. Cho, L. Mathiassen, and A. Nilsson , Contextual dynamics during health information systems implementation: an event-based actor-network approach , European Journal of Information Systems , vol.

Skip to search form Skip to main content You are currently offline. Some features of the site may not work correctly. DOI: Walsham Published Sociology. An increasing interest is being shown, not least by IS researchers, in the socio-technical approach known as actor-network theory. The purpose of this paper is to assess the current and potential future contribution of the theory to IS research. A brief review of key concepts of the theory is given, some IS literature which uses the theory is described, and significant criticisms of the theory are examined in some detail.

Actor-network theory and IS research: current status and future prospects

From Month jan feb mar apr may jun jul aug sep oct nov dec Year: To Month jan feb mar apr may jun jul aug sep oct nov dec Year:. AND OR. Teaching Case. Bibliographical Note.

Skip to search form Skip to main content You are currently offline. Some features of the site may not work correctly. DOI: Walsham Published Sociology. An increasing interest is being shown, not least by IS researchers, in the socio-technical approach known as actor-network theory.

Information Systems and Qualitative Research pp Cite as.

Actor-network theory and IS research: current status and future prospects

 - Ты думаешь, что в ТРАНСТЕКСТ проник вирус. Мидж вздохнула: - А что еще это может. - Это может быть не вашим делом! - раздался зычный голос у них за спиной. Мидж от неожиданности стукнулась головой о стекло.

Джабба взглянул на часы. - Странное? - Он начал беспокоиться.  - Можешь выражаться яснее. Две минуты спустя Джабба мчался вниз к главному банку данных. ГЛАВА 85 Грег Хейл, распластавшись, лежал на полу помещения Третьего узла.


The purpose of this paper is to assess the current and potential Actor-​Network Theory and IS Research: Current Status and Future Prospects. Authors; Authors and affiliations Download to read the full chapter text. Cite chapter.


Services on Demand

Вот он - истинный Стратмор. Он задумал способствовать распространению алгоритма, который АНБ с легкостью взломает. - Полный и всеобщий доступ, - объяснял Стратмор.  - Цифровая крепость сразу же станет всеобщим стандартом шифрования. - Сразу же? - усомнилась Сьюзан.  - Каким образом.

 - Попробуем еще… Кухня. - Спальня, - без колебаний отозвался. Сьюзан смутилась. - Хорошо, а что, если… кошка. - Жила! - не задумываясь выпалил Беккер. - Жила. - Да.

Стратмор приближался к ней, его лицо казалось далеким воспоминанием. Холодные серые глаза смотрели безжизненно. Живший в ее сознании герой умер, превратился в убийцу. Его руки внезапно снова потянулись к ней в отчаянном порыве.

На полке с компьютерными деталями, спрятанными за накопителем носителей информации, лежала кружка выпускника Стэнфордского университета и тестер. Не коснувшись краев, он вытащил из нее ключ Медеко. - Поразительно, - пробурчал он, - что сотрудникам лаборатории систем безопасности ничего об этом не известно. ГЛАВА 47 - Шифр ценой в миллиард долларов? - усмехнулась Мидж, столкнувшись с Бринкерхоффом в коридоре.

Стратмор его не слушал. Если спасение Сьюзан равнозначно крушению его планов, то так тому и быть: потерять ее значило потерять все, а такую цену он отказывался платить. Хейл заломил руку Сьюзан за спину, и голова ее наклонилась. - Даю вам последний шанс, приятель. Где ваш пистолет.

Он лишь хотел, чтобы восторжествовала правда. Это касалось ТРАНСТЕКСТА. Это касалось и права людей хранить личные секреты, а ведь АНБ следит за всеми и каждым. Уничтожение банка данных АНБ - акт агрессии, на которую, была уверена Сьюзан, Танкадо никогда бы не пошел.

Но сегодня все было по-другому.